Lecture Series
Johnny Cupcakes Lecture Series: Mr. Johnny Earle aka Johnny
Cupcakes' lecture series- will tell the story of just exactly how he
turned a simple joke into a multi-million dollar business using very
non-tradition methods starting at the age of 19. No business plan, no
start up loans, no investors, no wholesaling or advertising.
Johnny's
lecture focuses on starting a brand + business (both web based &
retail) with little to no start up money, entrepreneurship, the
importance of branding, small business management, product development
and marketing as well as communication and graphic design.
From--
Tips and tricks for approaching business in innovative and
unconventional ways. To-- Useful advice, tools, websites, and direction
for those interested in starting a new business.
Johnny's lectures around the globe have proven to inspire and motivate both students and faculty alike.
Ball Game
Check out the blog @ johnnycupcakes.com and follow @johnnycupcakes on twitter to find out about future game days!
Water Bottle Contest
What can you do with the Johnny Cupcakes Water Bottle?
Sorry folks... this contest is over!
LA Shoppe
Webisode #5
LA Bakery on Melrose Ave
Travis from Gym Class Heros talks about the LA shop. It is a long established fact
that a reader will be distracted by the readable content of a page when looking
at its layout. The point of using Lorem Ipsum is that it has a more-or-less normal
distribution of letters.
Check out Gym Class Heros
LA Shoppe
Webisode #4
In webisode #4, you will find a handful of interviews in which were taken on the grand opening of Johnny Cupcakes LA.
LA Shoppe
Webisode #3
The third webisode / sneak peek of the Johnny Cupcakes LA shoppe.
Working closely with a company that builds, fabricates and engineers
various things for Disney Land/World, Universal Studios, Jeff Koons,
Ellsworth Kelly, as well as other international artists + architects.
They're helping me bring my crazy ideas to life. This new LA Johnny
Cupcakes shoppe will be quite the memorable experience.
My
parents and select friends think I'm insane for putting so much time,
energy and money into my LA shoppe. I really just want it to be a fun,
different, memorable experience. Whether people are or are not into my
brand, every time they see a bakery or a cupcake they talk about Johnny
Cupcakes. "Oh my - there's this kid who's been opening up bakeries on
expensive streets, and he doesn't even sell real food!" - Instantly
friends of the upset hungry people, become very curious & have to
check out this Johnny Cupcakes thing.
Now how about this; After
going into my new LA shoppe and seeing a wall of 27 vintage oven doors
that move & steam - as well as witnessing a giant 11' foot tall
oven that employees walk in and out of... EVERY time those happy and/or
unhappy people see an oven in their lifetime, my name/brand will
probably come up in conversation. Every human looks at an oven at least
two times a day, every day. "Oh my - there's this kid who opens up
bakeries on expensive streets & doesn't even sell real food! On top
of that, he has a poo poo load of moving/steaming vintage ovens in his
store. This kid even has a 10' foot tall oven that employees walk in
and out of! I don't get it?!"
Yadda yadda yadda... anyways - I
just still have that prankster inside of me. I almost feel like the
Willy Wonka of t-shirts. I enjoy making people feel like kids again.
And I want everyone to remember me when I pass away. I don't plan on
passing away anytime soon, but it would be nice to be some sort of
historic wise tale that gets passed down. And if/when I do pass away,
it would be nice to go down in an adventurous way - via a great white
shark eating me whole.
Most companies try to cut corners to turn
a huge profit, and don't think twice about making the customers happy
via spending extra time, energy & money on attention to details
& experiences. Well I'm ALL for the little (and BIG) details. It is
all about the experience, because at the end of the day we're all just
humans hustling a product to consumers. Why not make it an
unforgettable adventure for both parties?
Anyways, that's my two cents. My buddy Dan Dobi added his special filming ingredients and skills - I hope you enjoy!
Re-post
this video + spread the word about the coming grand opening of my Los
Angeles shoppe; Saturday August 2nd. Doors at 3pm. 7959 Melrose Avenue.
There are already a ton of people flying out from all around the U.S.
to camp out for 3 days prior to the grand opening. Yes, 3 days.
LA Shoppe
Webisode #1
The first sneak peek / webisode #1 of the Johnny Cupcakes LA
shoppe. Working closely with a company that builds, fabricates and
engineers various things for Disney Land/World, Universal Studios as
well as other international artists + architects. They're helping me
bring my crazy ideas to life. This new LA Johnny Cupcakes shoppe will
be quite the memorable experience.
My parents and select friends
think I'm insane for putting so much time, energy and money into my LA
shoppe. I really just want it to be a fun, different, memorable
experience. Whether people are or are not into my brand, every time
they see a bakery or a cupcake they talk about Johnny Cupcakes. "Oh my
- there's this kid who's been opening up bakeries on expensive streets,
and he doesn't even sell real food!" - Instantly friends of the upset
hungry people, become very curious & have to check out this Johnny
Cupcakes thing.
Now how about this; After going into my new LA
shoppe and seeing 36 vintage oven doors that move & steam - as well
as witnessing a giant 10' foot tall oven that employees walk in and out
of... EVERY time those happy and/or unhappy people see an oven in their
lifetime, my name/brand will probably come up in conversation. Every
human looks at an oven at least two times a day, every day. "Oh my -
there's this kid who opens up bakeries on expensive streets &
doesn't even sell real food! On top of that, he has a poo poo load of
moving/steaming vintage ovens in his store. This kid even has a 10'
foot tall oven that employees walk in and out of! I don't get it?!"
Yadda
yadda yadda... anyways - I just still have that prankster inside of me.
I almost feel like the Willy Wonka of t-shirts. I enjoy making people
feel like kids again. And I want everyone to remember me when I pass
away. I don't plan on passing away anytime soon, but it would be nice
to be some sort of historic wise tale that gets passed down. And
if/when I do pass away, it would be nice to go down in an adventurous
way - via a great white shark eating me whole.
Most companies
try to cut corners to turn a huge profit, and don't think twice about
making the customers happy via spending extra time, energy & money
on attention to details & experiences. Well I'm ALL for the little
(and BIG) details. It is all about the experience, because at the end
of the day we're all just humans hustling a product to consumers. Why
not make it an unforgettable adventure for both parties?
Anyways, that's my two cents.